Client Onboarding · Brand Brief

Let's decode
your brand

Answer five short sections — speak freely or type. This gives me everything I need to start building your brand strategy. Takes about 5 minutes.

Step 01 — Brand Story

Tell me about
your brand

Start with the story — why it exists, what it does, how it's different. Use the mic to speak your answer, or just type.

Brand / Project Name

The Brand Story (speak or type)

What makes it different? (speak or type)

5-Year Vision (speak or type)

🎙 Voice recording works best in Chrome or Edge on desktop. You can always just type!

Step 02 — Brand Values

Pick the words that feel true to your brand. Select as many as apply.

Select brand values

Add your own values

Step 03 — Ecosystem

Help me understand your competitive landscape and who you're trying to reach.

Competitors / Brands you admire (speak or type)

Target Audience (speak or type)

Your Email (so I can follow up)

Step 04 — Brand Archetype

Every strong brand embodies a personality. Pick the one that resonates most.

Step 05 — Tone of Voice

Drag each slider to describe your brand's communication style.

Any final notes? (speak or type)

✦

Brief received.

I'll review your brief and reach out within 24 hours to kick off the ideation. Talk soon.